Riddim Driven Clothing is a clothing brand based in New York that specializes in urban and streetwear fashion. The brand was founded in 2006 by VP Records' co-founder, Patricia Chin. Riddim Driven Clothing draws its inspiration from the vibrant energy and culture of Jamaica and the Caribbean, and its designs are heavily influenced by the reggae and dancehall music scenes. Riddim Driven Clothing's collections include a range of t-shirts, hoodies, jackets, and hats, all featuring bold graphics and designs inspired by Jamaican and Caribbean culture.
In addition to its fashion line, Riddim Driven Clothing has also been involved in promoting and organizing events, particularly in the reggae and dancehall music scenes. The brand has sponsored concerts and festivals, as well as its own fashion shows, and has been recognized as a major player in the intersection of fashion and music.